* Leras Tekstil was established in 1993 in Gungoren/Merter/Istanbul/Turkey. In the Early years of the company , product range was confectionary by products.
* Begining of millenium , conmpany started creating patterns and manufacturing hot-fix items on the fabrics. This 10 year would be high trend of growing business. In this field Leras was nominated many big brands of Europe suc as Next, Topshop, H&M,ZARA,Esprit and many others
* In 2010, company decided to change its strategy by decreasing product variety and focusing on some «important fields for itself» which are Lace Fabric and Trims, Rhinestone Hotfix Applications ,Guipure and Embriodery production.
* The FASHIONFOX brand appeared in 07.04.2017 in LERAS company. The Brand’s first mission was following the Fashion World closely, advicing its customers about future fashion trends and sending its supplier’s products which match.
* The Beginning of the 2019, This department evolved into a New Fashion Brand which can create its own collection , manufacture and sell.